Posted on July 14, 2010.

Old spice has been doing most excellent viral adverts of late, replying to Tweets, Facebook and Youtube comments, and questions posted on Reddit. One of these resulted in this post to Reddit, and then through excellent collaborative work between myself, Chriswastaken and isevenx, had been up, tweeted by @OldSpice and then down due to being flooded by requests in under three hours.

Not bad for an evening's work, and I now feel closer to the great Isaiah Mustafa, even if he hasn't replied to me directly in a video.